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About Brad Kauffman

Brad Kauffman

Brad Kauffman


Brad lives life with intention, believing deeply in the power of choice. He sees life as an adventurous process of ongoing adaptation; an evolution that can be embraced amid both trials and triumphs.

Brad loves simplicity and embracing life through the lens of conscious minimalism. He finds it both satisfying and rewarding to live an essential-based active and healthy lifestyle.

With a Masters Degree in psychology, Brad is a strategic psychotherapist and optimization coach, specializing in applied psychology. He’s always been an out-of-the-box thinker, embracing insights and wisdom from all disciplines devoted to the enrichment of humanity. He carries a deep passion to help others discover and unleash the unique imprint we all bring to this world.

Latest Posts From Brad Kauffman

Conscious Consumption: Be Free, Not Owned

"The things you own, end up owning you." – Tyler Durden, Fight Club In our North American culture, we tend to live according to subtle unquestioned assumptions. One such assumption is that ownership is a normal human condition. "What you own... Read More
silhouette of superhero against sunset sky

Even Superheroes Have Limitations

Humility may be one of the most poorly defined and misunderstood virtues. If you're like most, you don't consider humility to be a strength at all, and if you subscribe to contemporary understandings you'd assume humility is a weakness. So,... Read More

How to Enhance the Skill of Self-Control

"Ultimately, the only power to which man should aspire is that which he exercises over himself." - Elie Wiesel It's unfortunate that self-control is so often overlooked because it possesses life-altering power. This virtue, not often thought of as a... Read More
3 different coloured doors representing choices

Decisions: 3 Strategies to Leverage Your Power of Choice

Picture yourself at the drugstore in the shampoo aisle. Which do you choose, and how? Do you choose the moisturizing shampoo or the hydrating one… and really, what's the difference? What about the one that strengthens your hair, or softens... Read More
woman checking blind spot in sideview mirror

Blind Spots: The Unexpected Advantage

Personal blind spots tend to get a bad rap, typically seen as something negative or less than. But, what if they aren't as bad as they're cracked up to be? What if your blind spots actually pack a punch of... Read More